Product Development Game
inspired by actual events
Imagine a small and awesome team working on a piece of great software. They have their strategy chosen, they have talked to the investors and signed the contract. They feel the energy and joy of creation, a thrill of pushing version 1.0 in to the users’ hands and a bit of panic when the future unfolds not quite as predicted.
PRODUCTIFY.IT™ is a cooperative simulation game for product development professionals. Players work together to experience a competitive environment and overcome adversities. Game rules and artifacts – the board, the cards and the dice – create a unique sandbox experience of a software development process and product development lifecycle.
PRODUCTIFY.IT™ will spark your project and product management instincts. You will manage the product development process to deliver business value and nurture technical quality to stay innovative and nimble. You will develop the team. You will deal with stakeholders, the market, the competition and more.
Imagine that the situation changes rapidly and tough decisions must be made. How will you deal with market volatility and the complexity of software development? What will your strategy be? Will you complete the game before the stress level becomes unbearable or the funds run out?
The game runs in turns, mimicking Scrum Sprints. The players are guided through a sequence of Sprint Planning, Sprint Review and Sprint Retrospective, giving the clear picture of how the Product Owner, the Development Team and the Scrum Master must all come together in order for the product to succeed. The goal is to deliver value and make profit.
PRODUCTIFY.IT™ immerses players in the universe of:
Complexity, uncertainty and risk management
Requirements and expectations management
Iterative and incremental product development
Budgeting and contracting
Team growth and development
Empiricism and continuous adaptation
Modern software development concepts
Scrum roles, responsibilities, events and artifacts
Have you ever felt the energy and joy of creation? Or the bitterness when things were just the opposite of what you wanted them to be? We did. Many, many times. So we translated our experience to the game rules so that you can experience all of that in a safe, simulated and fun environment. It will become all clear why software projects are late and cost more than anticipated. More importantly you will learn what to do about it.
PRODUCTIFY! is highly educational game for product development professionals. The game depicts iterative and incremental development process, and uses Scrum methodology as its backbone. It runs in turns called Sprints and guides the players through the sequence of Sprint Planning, Sprint Review and Sprint Retrospective, showing how the roles of the Product Owner, Development Team, Scrum Master and the stakeholder all must come together for the product to succeed.
Future looks promising. Expectations are high. Plans are challenging. Reality bites. Myriads of situations to deal with, multiple strategies to try. How would you deal with the unknown? Would you choose to work harder or smarter? Would you pivot or not? Would you fight the competition or decide not to compete? The choice is all yours. Pick up your role and join the game.
Fail safe and learn fast they say. Are you a startup owner? A product manager or a product owner? A software products enthusiast? Buy this game and give it a go with your friends. Fail safe and learn fast. Increase your chances of succeeding in real life.
The basic game set is meant for everyone who wants to play the game with their friends at home or at work. It is meant for 2 – 6 players and contains:
Team member cards
Product backlog cards
Role action cards
Real life inspired events cards
Technical debt cards
Plenty of dice
Game manual and gameplay scenarios
20% lifetime discount for all the extension packs
This version is for non-commercial use only. See our facilitation program for the commercially enabled version.
Fun & inspiring. Great experience!
Inspiring and eye-opening!
Excellent! One of the best workshops I have ever had.
The game is very entertaining, eye-opening and challenging. It helps understand what can influence the product development process in a fun way.
Great idea! This game is mapping reality really well. Looking forward for the next workshop.
Cool game! Very well prepared and conducted too! Facilitation was very needed and helpful.
This workshop shows how complexity affects software projects. Nicely wrapped in Scrum practices (roles, artifacts and events). I wish we had more time to play.
Very cool, looking forward to future sessions.
It was really great 🙂 I strongly recommend to try the Product Development Game!
Thank you for the possibility of taking part in this amazing workshop!
Really good job with PDG! It’s good to fail, so we can learn more 🙂
The game perfectly reflects the business complexity of product development. And it’s a great entertainment!
Really nice experience, cool people and a great place. It was worth it!
Very successful meeting. The game made me think about how wrong things can go when we are not able to see every aspect of the simulated project environment.
Chapeau bas to the organizers! The game is awesome and triggers thinking. Great workshop, I would gladly forget what it was about just to play it again.
Thank you! Tremendous knowledge collected in that game.
Attend a workshop led by our certified facilitators. Spend a day full of joy, inspiration and learning. It is a truly unique opportunity meant for 6 – 24 players. You will experience the PRODUCTIFY.IT™ game in all its glory – the newest and the brightest version plus all the extension packs released to date – facilitated by our seasoned product development professional.
Our workshops are meant for Product Owners, Product Managers, entrepreneurs, developers, Scrum Masters and agile coaches. Anyone looking for inspiration in agile product management. You will learn how software product development feels like and how to achieve goals using an adaptive approach. Pick a date below. You can choose from commercial paid sessions, community free events or schedule a private session with us. Be sure to come back to this page often as more dates will be added soon.
– community events
We believe learning is the most effective when it’s fun. We often combine PRODUCTIFY.IT™ with our teaching – be it a basic Scrum workshop, advanced Scrum Product Owner training course, new software team bootcamp or a startup community meet up. Every single time we experience fun, energy and learning. Players describe the game as addictive and want to play more and more. The comments we get are very enthusiastic. Needless to say, we have as much fun playing the game as we have facilitating it! Now, we want you to share this joy with us. Learn more about our PRODUCTIFY.IT™ facilitation program.
I learned a lot during this game. I want my whole department to play to better understand the complexity of Product Owner role.
Just like the real life, only the mechanisms around are more transparent.
I had no idea how many different things affects Product Owner decisions.